Free valuations for everyone. Pay $99 per Report when you need the full picture. Step up to Dealer to run your lot, or Dealer Pro to run your whole sales operation.
Know what your machine is worth before you buy, sell, or trade. Unlimited free valuations, forever.
The full picture on one machine: what it's worth AND what shape it's in. A manual appraisal runs $200-400 and takes days.
The pricing & inventory tool. Stop leaving $5-15K on the table every deal and move your lot faster. For a single-lot independent dealer.
The sales operating system. Run your whole sales operation in one place. The extra $400/mo adds $2,000-3,500/mo of capability. For a growing dealer with a sales team and real volume.
For dealer groups, multi-rooftop, and auctions. Run every location from one place. From $1,499/mo.
Full comparison
See exactly what's included in each plan.
| Feature | Free | Report | Dealer | Dealer Pro | Enterprise |
|---|---|---|---|---|---|
| Free valuations | Unlimited | Unlimited | Unlimited | Unlimited | Unlimited |
| Full Reports | — | 1 per purchase | 25/month | Unlimited | Unlimited |
| AI analysis & insights | — | ✓ | ✓ | ✓ | ✓ |
| Full comp database | Blurred | ✓ | ✓ | ✓ | ✓ |
| PDF report | — | ✓ | ✓ | ✓ | ✓ |
| Depreciation projections | — | ✓ | ✓ | ✓ | ✓ |
| Service repair-cost estimator | ✓ | ✓ | ✓ | ✓ | ✓ |
| Certified Vault | Up to 3 | Up to 3 | Unlimited | Unlimited | Unlimited |
| Stolen-equipment check | ✓ | ✓ | ✓ | ✓ | ✓ |
| Live lot dashboard | — | — | ✓ | ✓ | ✓ |
| Lender + stolen reports | — | — | ✓ | ✓ | ✓ |
| Buyer + trade leads (Partner Program) | — | — | ✓ | ✓ | ✓ |
| Embeddable valuation widget | — | — | ✓ | ✓ | ✓ |
| Lead Pipeline / CRM | — | — | — | ✓ | ✓ |
| Pricing intelligence + aging alerts | — | — | — | ✓ | ✓ |
| Team seats | — | — | 1 | Multiple | Unlimited |
| API / integrations | — | — | — | ✓ | ✓ |
| Priority support | — | — | — | ✓ | ✓ |
| Multi-location dashboards | — | — | — | — | ✓ |
| White-label reports | — | — | — | — | ✓ |
| Central billing | — | — | — | — | ✓ |
Why EquipBook
Spend 30-60 minutes researching comps for each trade-in. Lose $5-15K per deal to dealers who have better data. EquipBook gives you the same data in 60 seconds.
The problem
What we hear from dealers
Validated to ±10% accuracy against 76 known real-market sale prices. We use real auction data and depreciation curves, not just one or the other.
Accuracy you can show buyers
How we built it
Thousands of real comparable sales from auction and dealer market data. Updated weekly with AI market context.
Data that compounds
Why this gets better over time
Questions
No credit card required. No account needed for free valuations.