Pricing

Built for every scale

Free valuations for everyone. Pay $99 per Report when you need the full picture. Step up to Dealer to run your lot, or Dealer Pro to run your whole sales operation.

MonthlyAnnual

Free

$0

Know what your machine is worth before you buy, sell, or trade. Unlimited free valuations, forever.

Get Started Free
  • Free instant valuations (4 value tiers)
  • Confidence score + top 3 comps (blurred)
  • EquipBook Vault: up to 3 machines
  • Stolen-equipment check
  • Service repair-cost estimator
  • $99 EquipBook Report, pay-as-you-go
  • ×Full comp database
  • ×Live lot dashboard
  • ×Buyer + trade leads

EquipBook Report

$99one-time
Pay-as-you-go

The full picture on one machine: what it's worth AND what shape it's in. A manual appraisal runs $200-400 and takes days.

Get a Valuation First
  • Everything in Free
  • Full AI analysis & market insights
  • All comparable sales data
  • Valuation factors breakdown
  • Depreciation projections
  • Photo condition inspection (Inspect)
  • Condition-adjusted value tiers
  • Downloadable PDF + shareable link

Dealer

$399/mo
Single-lot dealer

The pricing & inventory tool. Stop leaving $5-15K on the table every deal and move your lot faster. For a single-lot independent dealer.

  • Unlimited valuations
  • 25 full Reports / month
  • Full comp database
  • Unlimited Certified Vault
  • Live lot dashboard (whole lot valued in real time)
  • Lender + stolen reports
  • Dealer Partner Program: buyer + trade leads
  • Embeddable valuation widget
Most Popular

Dealer Pro

$799/mo

The sales operating system. Run your whole sales operation in one place. The extra $400/mo adds $2,000-3,500/mo of capability. For a growing dealer with a sales team and real volume.

  • Everything in Dealer
  • Full Lead Pipeline / CRM (every lead + trade to close)
  • Pricing intelligence + aging-inventory alerts
  • Multiple team seats
  • Unlimited Reports
  • API / integrations
  • Priority support

Enterprise

Custom

For dealer groups, multi-rooftop, and auctions. Run every location from one place. From $1,499/mo.

Contact Sales
  • Everything in Dealer Pro
  • Multi-location dashboards
  • White-label reports
  • Central billing
  • Bulk / API access
  • Dedicated success manager

Full comparison

Compare all features

See exactly what's included in each plan.

FeatureFreeReportDealerDealer ProEnterprise
Free valuationsUnlimitedUnlimitedUnlimitedUnlimitedUnlimited
Full Reports1 per purchase25/monthUnlimitedUnlimited
AI analysis & insights
Full comp databaseBlurred
PDF report
Depreciation projections
Service repair-cost estimator
Certified VaultUp to 3Up to 3UnlimitedUnlimitedUnlimited
Stolen-equipment check
Live lot dashboard
Lender + stolen reports
Buyer + trade leads (Partner Program)
Embeddable valuation widget
Lead Pipeline / CRM
Pricing intelligence + aging alerts
Team seats1MultipleUnlimited
API / integrations
Priority support
Multi-location dashboards
White-label reports
Central billing

Why EquipBook

Built for the equipment industry

Spend 30-60 minutes researching comps for each trade-in. Lose $5-15K per deal to dealers who have better data. EquipBook gives you the same data in 60 seconds.

The problem

What we hear from dealers

Validated to ±10% accuracy against 76 known real-market sale prices. We use real auction data and depreciation curves, not just one or the other.

Accuracy you can show buyers

How we built it

Thousands of real comparable sales from auction and dealer market data. Updated weekly with AI market context.

Data that compounds

Why this gets better over time

Questions

Frequently asked

What do I get for free?
A lot. Free instant valuations with 4 value tiers (Trade-In, Private Party, Dealer Retail, Cash Offer), a confidence score, and a blurred preview of comparable sales. The EquipBook Vault for up to 3 machines, so you can track what they're worth. A stolen-equipment check before you buy. And the Service repair-cost estimator. No account required, no card, forever. When you need the full picture on one machine, the $99 EquipBook Report is pay-as-you-go.
What's included in the $99 EquipBook Report?
One report covers the whole machine: AI market insights, all comparable sales data, valuation factors, depreciation projections, a downloadable PDF, AND a photo condition inspection (Inspect). Upload 8-20 photos and it adds AI condition findings, per-system grades, an hour-meter check, and a condition-adjusted value. One price, both halves. A manual appraisal runs $200-400 and takes days. This is the pay-as-you-go on-ramp before a subscription.
What does Dealer ($399/mo) do for me?
Dealer is the pricing and inventory tool for a single-lot independent dealer. It's built to stop you leaving $5-15K on the table every deal and to move your lot faster. You get unlimited valuations, 25 full Reports a month, the full comp database, an unlimited Certified Vault, and a live lot dashboard that values your whole inventory in real time. It also includes lender and stolen reports and the Dealer Partner Program: qualified buyer and trade leads plus the embeddable valuation widget for your site. Subscription comp-data tools alone run $2,000-4,000 a year.
Why jump from Dealer to Dealer Pro ($799/mo)?
Dealer Pro is the sales operating system. It's everything in Dealer, plus the full Lead Pipeline and CRM so every lead and trade is tracked to close, pricing intelligence and aging-inventory alerts across the whole lot, multiple team seats, unlimited Reports, API and integrations, and priority support. The extra $400 a month gets you $2,000-3,500/mo of capability: a standalone CRM comparable to this runs $500-1,500/mo, pricing-intelligence tools run $1,000-2,000/mo, and that's before the team seats and API. For a growing dealer with a sales team and real volume.
What about Enterprise?
Enterprise is custom, anchored from $1,499/mo, for dealer groups, multi-rooftop operations, and auctions. It adds multi-location dashboards, white-label reports, central billing, bulk and API access, and a dedicated success manager. Contact info@equipbook.ai for a number.
Can I cancel anytime?
Yes. Dealer and Dealer Pro are subscriptions with no contracts. Cancel anytime from your account settings and you'll keep access through the end of your billing period.
Do I need an account?
Free valuations require no account. The $99 Report is tied to your email. Dealer and Dealer Pro require a free EquipBook account for subscription management, Vault, and dashboard access.
Is there a discount for annual billing?
Yes. Annual billing saves you about 15% versus monthly. Dealer drops from $399/mo to $339/mo, and Dealer Pro drops from $799/mo to $679/mo when billed annually. It's a discount, not a lock.

Start free. Upgrade when ready.

No credit card required. No account needed for free valuations.